Repsol Capital Markets Day- Hybrid

The challenge
Repsol sought to redefine its Capital Markets Day by shifting towards a more intimate, human-centred format, moving away from traditional large-scale venues and hosting the event within its own headquarters in Madrid.
This strategic decision introduced a set of complex delivery challenges. The space, not originally designed for this kind of event, needed to function as a fully operational broadcast environment while still feeling accessible and close for in-room participants.
At the same time, the event needed to meet the expectations of a global investor audience, ensuring seamless hybrid delivery, uninterrupted communication, and broadcast-grade quality.
Compounding this was the introduction of Repsol’s new brand identity, which would be presented for the first time in an Investor Relations setting, led by the CEO Josu Jon Imaz.
Client: Repsol
Event Type: Hybrid (in-person + webcast)
Location: Madrid
Objective
- Create a more personal, accessible Capital Markets Day format
- Deliver a seamless hybrid experience for global stakeholders
- Transform a corporate environment into a high-performance event and broadcast space
- Launch Repsol’s new brand identity within a high-stakes IR moment
Our Solution
- Space Design & Technical Transformation
wtv. reconfigured the headquarters space into a broadcast-ready environment through integrated spatial and technical design. A low-profile stage, large LED backdrop and custom-built set maintained close audience proximity while delivering a clean, cohesive visual experience.
- Content Flow & Speaker Experience
The event featured CEO Josu Jon Imaz, CFO Antonio Lorenzo, and Head of Investor Relations Pablo Bannatyne. It followed a clear narrative arc, from IR opening through CEO presentation to live Q&A, supporting speaker confidence and ensuring clarity for both in-room and remote audiences.
- Broadcast & Digital Delivery
A three-camera production approach delivered a high-quality, non-intrusive broadcast. The event was streamed globally via wtv.’s secure webcast platform, with segmented audience access and multilingual on-demand delivery.
- Brand Integration
Repsol’s new brand identity was seamlessly embedded across stage design, presentation content and the digital environment, creating a unified and high-impact experience.


Outcomes
A more personal, accessible Capital Markets Day experience
Seamless hybrid delivery for global investor audiences.
Successful transformation of a space not originally designed for such events into a broadcast-ready environment.
Strong and cohesive rollout of Repsol’s new brand identity.
Reliable, high-precision execution across all technical and production layers.Platform Highlight
Repsol’s Capital Markets Day demonstrates how a corporate space can become a secure, broadcast grade hybrid platform, delivering seamless global access, clear audience segmentation and on demand content through Connect Studio.
Client Impact
A more human, accessible Capital Markets Day delivered at global scale, with seamless hybrid access and strong brand clarity.
Tags
capital markets day | investor relations | hybrid event | global webcast | stakeholder communications | on demand content | brand experience | event platform












