Nestlé – Hybrid Event, Zurich

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The challenge

Nestlé sought to unite its global workforce through its second enterprise-wide town hall event in 2024. The organisation required a dynamic hybrid experience that would engage employees worldwide, celebrate the company’s achievements, and introduce a new vision for the future. The event needed to feel unique and high-energy, resonating with diverse audiences across multiple platforms.

Client: Nestlé
Event Type: Enterprise Town-Hall – Hybrid
Location: Zurich

Objective

To create a memorable, high-impact Nestlé 2024 hybrid town hall that effectively connected all Nestlé employees. The event aimed to inspire and motivate the workforce by delivering compelling messaging, seamless live streaming, and engaging creative content across digital channels.

Our Solution

wtv. delivered full-service event video and live streaming production services tailored to Nestlé’s needs. Our approach included:

Creative development of the event theme, tone of voice, scripting, messaging, and visuals to align with the company’s vision.
Run of show development, detailed rehearsals, and talent coaching to ensure flawless live execution.
Integrated production management combining live stage elements, distributed watch parties, and a dedicated social media studio.
Production of award-winning creative video content, including an event trailer, brand videos, and executive pre-records.
Streaming distribution through Nestlé Workspace and Teams Live platforms, ensuring secure and widespread corporate event streaming.
Highlights production and comprehensive lifecycle event project management working closely with the internal communications team.

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Outcomes

Successfully engaged Nestlé’s global workforce with a powerful hybrid event format.

Elevated storytelling through creative event videos and animations, reinforcing the new shared vision.

Delivered seamless live streaming across multiple platforms, enhancing accessibility and participation.

Enabled real-time production and highlights editing to maximise event reach and impact.

21,000 employees watch, surpassing the target of 10,000.

Strengthened ongoing partnerships with Nestlé’s internal stakeholders.

Platform Highlight

Multi-platform streaming integration with Nestlé Workspace and Microsoft Teams Live.
Remote video capture and live stage coordination for seamless hybrid delivery.
Social media studio activation to boost employee engagement beyond the main event.
Real-time production and highlights editing to maximise event reach and impact.

Client Impact

The event reignited energy across the organisation, with a record 21,00 employees watching day one alone. Resulting in a significant lift in engagement across the global workforce.