Nestlé: Global Voices. Global Actions.
The challenge
Nestlé came to wtv. with a bold ask: bring their Net Zero Climate Matters broadcast to life through global corporate video production that felt energised, human, and forward-driving. They wanted real colleagues and real stories from every region, captured without a single flight. The challenge was to transform a standard internal update into a dynamic global activation that expanded representation, accelerated engagement, and aligned fully with Nestlé’s low-carbon ethos. This needed to land with clarity, impact, and momentum.
Client:Nestlé
Event Type: Global internal broadcast / corporate video production / virtual and hybrid event
Location: Worldwide (19 countries)
Objective
To create a high-impact suite of internal communications assets-including interviews, case-study films, and storytelling-led video content that:
- Elevated the visibility of climate initiatives across Nestlé’s global operations
- Strengthened employee connection to the Net Zero roadmap
- Expanded reach and momentum beyond the 2022 edition
Our Solution
wtv. applied deep expertise in corporate video production and creative virtual storytelling to design a fully remote, global production model.
- Over 30 employees from 19 countries were filmed using the Storytellers app-captured authentically, without a single flight.
- A Berlin-based crew conducted key interviews and filmed highlight moments from the two most significant Summit days, combining local insight with sustainable production.
- Editorially, wtv. shaped a cohesive narrative built from employee soundbites, real-world case studies, and C-Suite strategic messaging.
- Photography was integrated to highlight the event’s vibrancy and global collaboration.
The result: a dynamic, human-centred broadcast that honoured both Nestlé’s climate commitments and their global workforce.
Outcomes
20,000+ employees engaged globally, gaining a clearer understanding of their role in the Net Zero roadmap.1,000+ employees interacted live on Nestlé’s Workplace platform-pledging to take new climate-positive actions. Significant expansion in reach compared to the 2022 show, catalysing an internal movement around low-carbon initiatives.Zero travel filming across 19 countries, aligning perfectly with the event’s sustainability goals.Platform Highlight
The Storytellers app, powered by CREWSTUDIO, transformed Nestlé’s global workforce into a connected network of on-the-ground storytellers.
Through a seamless mobile interface, employees across multiple countries were able to film, upload, and share authentic local perspectives in real time-removing the need for traditional crews and capturing content that reflected the genuine voice of Nestlé’s people. With guided task lists, smart in-camera features, and intuitive filming prompts, the app empowered teams to articulate how climate action shows up in their daily work and communities.
This decentralised approach enabled Nestlé to build a unified sustainability narrative sourced directly from employees worldwide, creating a rich, credible library of climate stories that could only be told from within the organisation itself.
Client Impact
wtv.’s approach enabled Nestlé to bring authentic global stories to life while staying true to their low-carbon commitments. The programme inspired meaningful engagement across the Nestlé community.
Tags
Corporate video production | Virtual and hybrid events | Creative video production | Internal communications | Global broadcast | Sustainability storytelling
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