Nestlé - Global All Hands: All in 2025
The challenge
Nestlé required hybrid corporate event production capable of energising and aligning 277,000 employees around their strategic priorities for 2025–2026. The format needed to decentralise participation, elevate employee-driven storytelling, and reinforce the We Make Nestlé identity through a refreshed creative direction and world-class broadcast execution.
Client: Nestlé
Event Type: Global hybrid town hall / hybrid corporate event production
Location: Live from Nestlé HQ (Switzerland) + three Market Zones worldwide
Objective
To design and deliver a global hybrid event that:
Boosts live viewing and participation across zones
Reinforces strategic messaging with clarity and energy
Decentralises segments to feature Zone-specific voices and priorities
Modernises the event identity through refreshed creative assets
Ensures flawless broadcast quality for senior executives and global audiences
Our Solution
wtv. provided full creative and production leadership, shaping a vibrant event identity aligned with Nestlé’s We Make Nestlé framework and designing a dynamic, hybrid-led format.
Key components included:
- Unified creative direction aligned with the We Make Nestlé framework
- Refreshed event identity, bespoke animations, and branded creative assets
- Dynamic zone-led segments, each with unique scripts, coaching, and dedicated film packages
- High-precision broadcast production, integrating live studio content with decentralised regional feeds
- Technical planning, infrastructure assessment, rehearsals, and content development
- A cohesive narrative arc linking purpose, values, growth priorities, and employee perspectives
This format allowed Nestlé to spotlight global diversity while keeping the strategic message focused and consistent.
Outcomes
Exceeded live viewing figures compared with previous years.Smooth, high-quality delivery for senior executives and global stakeholders.Clear reinforcement of corporate strategy through the Together, We Make Nestlé message.Flawless production leadership with zero technical issues.Strengthened global engagement through decentralised Zone segments and refreshed creative assets.A unified global experience, driving energy and alignment ahead of 2025–2026 priorities.Service Highlight
wtv. blends creative identity development with high-precision broadcast production to deliver global events that move organisations forward. For Nestlé, we shaped a refreshed visual world, an elevated stage environment, and a modern hybrid format that brought clarity, cohesion, and momentum to their 2025–2026 priorities.
Client Impact
The result was a more energised and connected global workforce, with employees feeling united around Nestlé’s strategic direction for the years ahead.
Tags
Corporate event production | Hybrid event production | Global broadcast | Internal communications | Creative events
